To remain competitive in today’s beef industry, commercial producers must identify and implement technologies that have favorable impacts on their beef cattle enterprises, and crossbreeding is one such technology.

Jennifer Redd Westfall is owner and operator of Redd Ranches based in Colorado. The family runs a Red Angus-based seedstock operation that also incorporates Angus, Simmental and Gelbvieh genetics. Jennifer oversees the registered herd and is actively involved in the day-to-day ranch management.

Fresh air: It’s something we all long for – fresh air in a fall fog, in the winter blizzards, in the springtime showers and in the summer wildfire season.