The Dairy Calf & Heifer Association (DCHA) has a new logo and brand identity. The new look symbolizes DCHA’s goal to update and modernize its vision to be a source of calf and heifer nutrition, providing industry standards for profitability, performance and leadership.

102513_DCHA_1 “The board of directors is very excited to share DCHA’s fresh new look and feel with the dairy industry,” says President Jack Banker. “The new logo is just one of the many changes underway to help drive the organization back to its core vision of being the leading source of calf and heifer raising knowledge.”

The logo and brand identity were approved by the DCHA board of directors and will be integrated throughout membership and marketing efforts as the organization continues to refocus its efforts. PD

—From Dairy Calf & Heifer Association news release

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Image courtesy of DCHA.