Digi-Star recently unveiled its new brand logo at World Dairy Expo. Built on the tagline “Precisely,” the refreshed look represents the company’s continued goal of providing customers with data that helps them make profitable management decisions.

The company has focused on precision technology for several years, beginning with improving the efficiency of cattle feeding with scales on TMR mixers. Since then, it has created software solutions that provide precise data for feed, harvesting, planting and nutrient management, and additional technology for livestock weighing.

It also recently acquired RDS Technology, a United Kingdom-based company specializing in agriculture and mobile machinery. This acquisition expands the company’s portfolio to include precision technology for sprayer rate control, yield monitoring, drill control, area measurement and vehicle monitoring. PD

Advertisement

—From Digi-Star news release