Purina Animal Nutrition LLC introduces AMPLI-Calf Cool Weather Starter, formulated with the weather in mind. “Too often, during periods of cold stress, calves do not receive the amount of energy needed to fight environmental challenges and keep growing," says Dari Brown, director of livestock young animal marketing with Purina Animal Nutrition. "Calves should not stop growing when the temperature drops.”

AMPLI-Calf Cool Weather Starter includes Propel Energy Nugget, a highly digestible and palatable energy source, and AppetiteMAKER, a patent-pending, proprietary additive to stimulate higher feed intake of young dairy calves.

This new seasonal formulation of AMPLI-Calf Starter is intended to deliver greater results than earlier AMPLI-Calf Starter formulas.

The company cites research confirming that calves fed AMPLI-Calf Cool Weather Starter during times of cold stress had increased feed intake, enhanced early weight gains and decreased antibiotic use. (Purina Animal Nutrition Research Center data, 2011.12-week trials compared previous formula of AMPLI-Calf Starter to AMPLI-Calf Cool Weather Starter.)

AMPLI-Calf Cool Weather Starter will be available starting Oct. 29. PD

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—From Purina Animal Nutrition news release

PHOTO
Photo courtesy of Purina Animal Nutrition.