SCR will operate independently, as part of the Allflex Group, helping producers use equipment and predictive analytics to improve productivity. Company leaders view the acquisition as an important step to facilitate the adoption of effective and proven monitoring systems by North American producers.
“Through the years, Allflex has grown by developing individual animal identification tools and by acquiring organizations that provide producers with useful solutions,” said Brian Bolton, president and CEO of Allflex USA.
“Adding SCR to Allflex is perhaps the most significant step we’ve taken to prepare for the future demands on producers as they strive to meet the needs of feeding a growing world population with limited resources and greater demands for accountability.”
Collaborating to accelerate growth
“SCR brings an extensive network of partners who have experience with the on-farm implementation and support of state-of-the-art monitoring systems,” said Bolton.
“While these systems originally were developed for dairy cow monitoring, we believe their potential to efficiently monitor activity and illness indicators for the broader livestock market is extraordinary. Our team is looking forward to collaborating with SCR specialists to pioneer new ways this technology can help producers everywhere.”
Tom Breunig, U.S. general manager for SCR, agrees that becoming part of Allflex will help accelerate adoption of livestock-monitoring systems in North America and other countries.
“Everyone associated with SCR is 100 percent committed to helping producers be more effective at getting cows pregnant, at identifying sick and stressed cows earlier, and at helping optimize nutrition programs through the use of the SCR technology,” said Breunig.
“We also believe that combining tools from both companies will enable producers to integrate and optimize their on-farm information systems. By working together, we’ll be able to customize comprehensive identification and monitoring solutions for producers of all sizes.”
The acquisition is subject to customary regulatory review and approvals, with closing expected in early 2015. 
—From Allflex news release
