In a recent poll, we asked, “How would you increase the Beef Checkoff programs?”
While 58 percent of readers believe that there is no need to increase contributions to the Beef Checkoff, a good chunk of readers would increase contributions in some way.
Twenty-four percent said that they would increase the national Beef Checkoff from $1 to $2 for greater promotion power. While another 18 percent said that they would keep the national Beef Checkoff at $1 and have states collect an additional $1.
How would you increase the Beef Checkoff programs?
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Increase the national Beef Checkoff from $1 to $2 for greater promotion power: 23.88%
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Keep the national Beef Checkoff at $1, and have states collect an additional $1: 17.91%
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Don’t increase any Checkoff dollars: 58.21%