Items Tagged with 'direct-to-consumer marketing'
ARTICLES
A dairy in British Columbia continues to diversify its operation by adding blueberry production and a creamery to its resume.
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10 key considerations for dairies exploring diversification and innovation
Learning more about target audiences, investing in product development to expand product lines, developing a branding strategy to differentiate products in the marketplace and entering new markets are some ways to expand direct-to-consumer marketing strategies.
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Camel dairies offer intriguing alternative to cattle dairies
Three U.S. dairy farmers are filling a niche market by milking camels.
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Investing in the environment: G&G Livestock and Cathey Cattle Company
The Gardner family in northwestern Montana has thrived by embracing the role of “grass farmer” to enhance their cattle business.
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Redhead Creamery: A place for cows, curds and cocktails
The Jennissen and Sjostrom families take a holistic approach to dairying. On their Minnesota farm, they make milk and cheese products and whey-based spirits, all in an effort to educate and entertain consumers and producers alike.
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Painterland Farms: ‘Bringing the world to the farm’
Two sisters from Pennsylvania are bringing consumers to their dairy by producing Icelandic skyr yogurt.
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Fairholm Farm leans on community to continue family legacy
Century-old dairy focuses on agritourism and niche marketing to remain competitive in the industry.
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